My Armenia Program

creative solutions


My Armenia, a program funded by USAID and implemented by the Smithsonian Institution, works closely with Armenian museums and cultural sector professionals to increase capacity across museum functions, such as museum management, education and outreach, and exhibition design.

Deem Communications won the contract to develop the brand identity for 10 regional museums. The creative team of the DEEM developed and designed 10 original packages including the essential brand elements such as logo creation for the 5 of the museums, visual guidelines, panels, signs, banners, museum labels and brochures.
The work has been done with the following ten target museums across Armenia: Aksel Bakunts House Museum, Local Lore Museum of Goris, Jermuk Art Gallery, Museum of National Architecture and Urban Life of Gyumri, Gallery of Mariam and Eranuhi Aslamazyan Sisters, Dilijan Gallery – Museum of Regional Studies, Sisian Museum after Nikoghayos Adonts, Yeghegnadzor Regional Museum, Vanadzor Museum of Fine Art, Hovhannes Toumanian House Museum (Dsegh).